We offer you a solid approach to address and measure your way from the “idea” through the problem-solution fit, up to product-market fit. Metrics and validated progress are your key assets to quickly build a healthy business, and to gain a terrific credibility toward investors (we make your results stick against the IRL indicator, Investment Readiness Level).
MULTIDISCIPLINARY IN-HOUSE MENTORSHIP & PROBLEM SOLVING
Startups are not smaller version of enterprises, and mentors should not be smaller and un-experienced versions of traditional business consultants. We know by experience that mentoring entrepreneurs leads to a durable relationship and high responsibility. We are going to be your guys, every day in the office with you, and you’ll have the chance to learn as much as you can from each of us…. go and check the profiles of your mentors!).
HIGH-LEVEL TECHNICAL GUIDANCE & DIRECTION
While your primary responsibility is to validate your market, the ability to quickly and flexibly iterate prototypes and provide your users with the best possible user experience is of paramount importance: that is why we are committed to guide you in getting smart things done through the intricacies of hardware/software products, and in advising you to deploy the best IPR strategies that value your knowledge.
ENTREPRENEURIAL POTENTIAL TRAINING
The unfair advantage of your venture? You, your team, and your ability to turn insights into unique value. That’s why we are exaggeratedly committed to sustain the development of yourentrepreneurial potential: by assessing it, identifying weak spots and training your team to strengthens them, thus preventing a major cause of failure for startups (broken teams). That way you end up with the strongest possible team, and the wisdom to make it grow.
BEYOND THE PITCH
You’ll have plenty of opportunities to pitch, but listen: we don’t value pitches per se, and strongly encourage you not to – since most of investors do not either. As your investors, we evaluate your ability to effectively convey the progresses you achieve to a variety of audiences, which could pay you back with valuable currencies: from purchase intentions of your product, to investment interest in your venture. You don’t owe a pitch to anybody, including investors: it is not the rent you have to pay to occupy your space as entrepreneur. That one is the value you create. The pitch is just a medium.
FUNDING TO GET PUBLIC BETA
Let’s put this straight: the main reason startups fail is not the lack of funding, but the lack of competences of entrepreneurs in spending money throughout their super-tough validation path. Our focus is to give you these competences, AND money to spend in order to get your public beta. Together with techniques to check and fine-tune the results you will achieve through that money.